
Ethnographic Insight is a highly adaptable company, able to expand its scope or narrow its focus depending on the project. Our marketing research is tailored to your needs, always keeping in mind that no two projects, like no two clients, are alike. Let our experience and expertise give you the competitive advantage, where breakthrough products and services stem from an intimate knowledge of your customer base.
Our
clients include:
Expedia
CNET Networks
Microsoft
3M
Whirlpool
JCPenney
Banana Republic
Landor
Starcom MediaVest Group
W.B. Doner & Associates
Washington State History Museum
Pickford Film Center Puffin Innovations
Nestlé
Frito Lay
Flat Earth
Discovery Ice Cream
Community Food Co-Op
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"The Ethnographic Insight team conducted a foundational ethnography on sustainability to help us learn more about what consumers really believe and do when it comes to being green. Because the findings of this study were so informative, we arranged for a large team, which included several Frito Lay departments and outside marketing partners, to attend an all-day interactive presentation/workshop. This has been a boon because it has allowed our cross-functional partners to refer to the study in their own work. EIs research delivered the depth of information we were looking for, and has allowed us to further frame up our true consumer target and reshape our sustainability strategy.
Anne Smith Brand Manager
Environmental Sustainability Marketing
Frito-Lay, Inc.
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